Welcome
We're so glad that you stopped by! Did you know that Pi Marketing Group is home to the architect and subject matter expert that designed and launched Salesforce Pardot's Consultant exam? Yep, Nicole Hanks and her team at Salesforce Pardot designed, wrote, and launched the first Salesforce Certified Pardot Consultant Exam at Dreamforce 2013. This certification is now a gold standard for marketing automation consultants to have in their list of certifications. She was also one of the first 20 employees at Pardot(back in 2010!) and played in a role in the ExactTarget aquisition of Pardot, along with the Salesforce aquisition of Salesforce.
Why Pi? Does it have to do with 3.14?
No, not at all! Our name came from the URL that you go to to login in to Pardot directly - pi.pardot.com. When Nicole started at Pardot, the company name was Pardot, but the platform was called "Prospect Insight", which is where Pi came from. One of the first things she did was update the Knowledge Base from all references of Prospect Insight to Pardot, and that's how it came to be.
Who's on the Pi Marketing Group team?
Our team is comprised of digital strategists, campaign managers, content experts, consultants, and developers. Our backgrounds are in software, financial services, restaurant development, wholesale B2B, and all factucts of healthcare.
How is Pi Marketing Group different when it comes to Marketing Automation?
We believe the difference between a good campaign and a GREAT campaign is user training. We've spent the majority of a decade traveling the country to train and help customer launch marketing automation programs, and create better alignment better sales and marketing. By training users on process and features/functionality, we've seen the difference it makes in user confidence and long term program success.